As of January 14, 2025, wildfires in the Los Angeles area have destroyed more than 12000 structures, displacing thousands of residents. Many individuals who have lost nearly all their belongings are now faced with the daunting task of starting over from scratch.
Fortunately, numerous brands are stepping up to support the victims of these devastating fires by providing assistance in setting up new homes. Below, you’ll find a list of companies offering free furniture, decor, and other essentials to those displaced or replacing items lost or damaged, along with additional links to useful resources.
It’s also a good idea to reach out to brands directly if you’ve recently made a purchase. Interior designer Alex Spielman of Little Things has successfully helped replace some of her clients’ lost items, particularly for children, who often face the greatest challenges in these situations.
She tells Forbes, “In the wake of the devastating California wildfires, I’ve been reaching out to various brands on behalf of my clients to explore potential assistance. Encouragingly, many companies are offering replacements for lost items or issuing refunds to impacted families. I urge those affected by the LA wildfires to proactively reach out to brands they’ve purchased from and inquire about available support. While not all companies have publicly announced specific assistance programs, many are willing to work directly with customers to find solutions during this challenging time.”
This list will be updated as more brands continue to offer donations.
Bedding And Mattresses
Boll and Branch is giving bedding and other essentials through the Helping From Home campaign.
Avacado is generously donating bedding, mattresses, pillows, dog beds, toppers, bed frames, and crib mattresses.
Coop Sleep Goods is offering pillows and sheets to displaced people.
Best known for their super sofa bedding, Cozy Earth is replacing items lost in the fire.
Newton, known for crib mattresses is offering order replacements.
Naturepedic is replacing lost mattresses purchased in the last three years.
Living Spaces is giving away a Revive Islands Collection Hawaii mattress to those in need with an approved FEMA determination letter or insurance award letter.
Nest Bedding is donating their Easy Breather Pillows and comforters to shelters assisting with fire relief efforts. In addition, anyone directly affected can visit the brand’s Santa Monica store to receive 50 percent off a Quail or Puffin kids mattress with proof of residency.
Baby And Kids Furniture And Essentials
Those in need of baby gear, furniture and other supplies should contact Baby2Baby. The organization has already distributed over two million emergency supplies for families and children impacted by the fires including diapers, food, formula, water, clothing, blankets, and hygiene products.
Babylist is opening its Beverly Hills store showroom to victims of the LA fires on January 21st and 28th. They will distribute essentials and gear from brands including Bobbie, Stokke, Chicco, Willow, and Baby Brezza.
Babyletto will provide cribs to any family that has lost their home or been impacted by the fires.
Delta Children tells Forbes, “Delta Children is so saddened by the tragedies across California, affecting so many families. As a brand centered around the safety of children, our mission is always to find a safe place for every child to sleep. This is a tragedy particularly close to our hearts, as the communities surrounding our local California warehouse have been devastated by the fires. We are privileged to be partnering with Delivering Good to provide cribs, kids’ beds, blankets, and more necessities for children of families impacted by this horrible disaster.”
Mockingbird is giving wildfire victims high chairs and strollers. Just fill out the following support form.
Lalo, which is best known for its high chairs, children’s furniture and feeding essentials will replace lost items for customers who fill out the following form.
SlumberPod is giving away slumber pods to displaced families. Anyone in need is asked to direct message the brand on Instagram.
Nanit will replace their camera systems to parents who have lost theirs.
Toki Mats is replacing products lost in the fire free of charge.
New And Gently Used Furniture
LA Can Do, which was founded by LA designer Adam Hunter is accepting donations as well as giving away furniture to people in need.
Los Angeles design firm House Of Honey, launched The Soft Landing Project in response to the disaster. They are gathering new and gently used furniture, lighting, rugs, bedding, art, and accessories.
Many smaller brands and artists have partnered with the Soft Landing Project including contemporary artist Jessie Tristan Read and Rydhima Brar of R/Terior Studio to donate prints of Read’s “Lines Series.”
Decor
Custom rug and decor purveyor June St. George is replacing rugs, pillows, China and other items from previous orders that were damaged from odor, ash, or flames. “We have reached out to each client personally already but it’s a standing offer there’s no rush for them,” founder Ally-Catherine Trenary tells Forbes.
Rich Class Decor is replacing rugs, towels, and blankets for customers who have already purchased those products through the brand.
Luke Lamp Co. will replace any of its lighting fixtures that were destroyed in the fires, free of charge. In addition to this, they offer financial assistance to friends, family, and friends of friends who are in immediate need of help, as well as offering an employee matching program for those donating to wildfire relief.
Artifact Uprising is replacing lost photobooks and prints.
Cookware
New kitchenware brand, BytheTable, is donating modular cookware sets that include an 8-inch fry pan, an 11-inch fry pan, and an 8-inch sauce pot.
Great Jones is giving free kitchen items to anyone who fills out this form.
Olive Ateliers is providing a future heirloom for anyone who has lost their home.
HexClad is giving 10000 frying pans to those who lost their homes.
Made by Gather, the kitchenware brand behind brands like Beautiful by Drew Barrymore and bella will donate a small appliance to every family who has lost their home from their portfolio of brands.
Air Purifiers
Sans, which makes both water and air purifiers, tells Forbes, “If your Sans air or water purifier was lost or damaged in the fires, please email us at support@livesans.com, and we’ll replace it for free. We hope it can bring a little bit of relief during this incredibly hard time.”
Moving Services
Lugg is donating free moves to those affected by the wildfires as well as move furniture and supply donations free of charge.
Interior Designers
Some design firms are spearheading larger efforts including The Expert which launched a Rebuild Hotline offering free one-hour video video calls to those who have lost their homes.
There are also many individual designers offering their services to those setting up new homes including Travis Jones, Jennifer Sarantakis, Jennifer Beek Hunter, Swike, House Of Roliston.
Agent Lori Levine Harris of Brock and Lori created a Google Document with a complete list of designers as well as furniture rental services and additional resources available that will continue to be updated. They’ve also created a useful resource list for setting up a new home and furnished rentals.
Additional Item Donations
Alo is generously giving kits to those impacted by the fires. Each kit includes clothing basics, water and other essentials from the brand’s partners at their Beverly Hills and Commerce offices.
Kyte Baby will donate sleep bags and pajamas to LA Wildfire victims to anyone who fills out this form.
Zibby’s Bookshop in Santa Monica is giving books away to those who have lost their homes.
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